RAINS presented their Summer/spring 2021 collection titled “Never Lost ” Rains interprets SS21 through a vantage point rooted in a confident future. The Never Lost – SS21 collection explores a universal relationship
between humans and the natural world, allowing shared experiences to lay the groundwork for a fearless journey forward.See the full collection below.
Rains was established in 2012 and is a contemporary rainwear lifestyle brand creating waterproof designs for the global citizen. Influenced by its Scandinavian heritage, Rains practices an uncompromising approach to simplicity that is as equally rooted in functionality as it is in relevance. Rains is of the opinion that proper rainwear need not come at the cost of considered design. Rather, Rains apparel, bags, and accessories are designed to withstand the stormiest of weather, all while speaking to the current tendencies of today.